Human-centered. Data-driven. Mission-aligned.
Marketing should feel like an invitation, not an interruption. I use data with empathy, embrace new tools with curiosity, and build strategies that put people first.
ABOUT ME
I’m Anita Flejter, Director of Digital Marketing, growth strategist, and storyteller with a systems mind.
I’ve led global campaigns for B2B startups, scaled creative ventures, launched podcasts, optimized sales funnels, and driven brand visibility across tech, education, and cultural sectors. I’ve built and rebuilt teams, brought clarity to chaos, and made performance marketing feel more like connection than conversion.
Whether it's a six-figure paid campaign or a grassroots email journey, I believe the best marketing is equal parts smart, simple, and deeply human.
📰 Featured in MSN’s “Top 10 Women Revolutionizing Their Fields” Read the Article →
🟧 TECH + TOOLKIT
Strategy & Execution:
ABM · Demand Gen · SEO/SEM · Paid Media · Email Automation · Event Marketing · Brand Development · Conversion Optimization · Performance Analytics · Sales Enablement
Platforms I Use (and teach teams to love):
HubSpot · Salesforce · GA4 · Sprout Social · SEMrush · Hotjar · ZoomInfo · LinkedIn Campaign Manager · Cvent · WordPress · Kajabi · Adobe Creative Suite · Final Cut Pro · Squarespace
🟧 WHAT DRIVES ME
I started my journey in New York as an immigrant with a student visa, $500 in my pocket, and a head full of dreams. I've since built a life, a career, and a voice. That experience still fuels everything I do - especially my passion for work that expands access, equity, and belonging.
Since then, I’ve worn many hats - founder, consultant, teacher, podcast host and producer, team lead, but the mission has stayed the same: use strategy, creativity, and data to move people toward ideas that matter.
That’s why I’m especially drawn to brands and teams working at the intersection of innovation and impact. If your mission is human-centered and your goals are ambitious - I’m in.
🟧 TESTIMONIALS
“Anita has an amazing combination of technical and people skills. She has exceptional business acumen and really knows how to bring out the best in others.”
— Rhett Kasparian, CEO, Notus HC
“What stands out the most is Anita's energy and initiative. I’ve never seen anyone work harder or accomplish more. She has a passion for marketing and is never intimidated by new technologies."
— Jan Ozer, Consultant, Streaming Learning Center
“Anita is a powerhouse when it comes to event organization. She seamlessly manages everything from coordinating speakers and logistics to filling seats and delivering exceptional follow-ups."
— José Francisco Valiente, Strategy Lead, IBM
“Her production is profound - high-quality, fast-moving, and backed by sharp thinking.”
— Andrea Peer, CEO, OraDelphi
“She’s pragmatic, mission-focused, and fluff-free - exactly what you want in a marketing leader.”
— Andrew Male, Co-CEO, Untethered IO
🔗 See More Testimonials
🟧 MISSION-DRIVEN WORK
Alongside my professional career, I’ve contributed to organizations that support community, culture, and access to the arts.
From 2020 to 2025, I served as a member and marketing contributor for the Medford Arts Council, helping promote public art initiatives and supporting local creatives through grant cycles and outreach campaigns.
Earlier in life, I spent nearly 15 years in leadership roles within the Polish Scouts movement, organizing programs for youth, leading camps, and learning how to navigate complex systems and bureaucracy before I even had a driver’s license. That work taught me the value of building trust, planning with care, and leading with mission first.
These experiences continue to inform my work today, especially when collaborating with nonprofit teams or mission-aligned brands.